Loheden Digital Marketing Consulting
Data-driven marketing with a human touch.
I help companies with strategy, content, paid campaigns, and analytics to build stronger visibility, better campaigns, and measurable business results.
A creative engineer
Consulting support for digital growth
I help companies become clearer, more relevant, and more visible across digital channels. My consulting work focuses on social media, paid campaigns, content, and campaign strategy.
With a background in design, sales, and data-driven analysis, I build delivery plans that fit your audience, offer, and budget - from production through follow-up and optimization.
How can I support your team?
- Social media publishing and content planning
- Organic content and paid advertising
- Website content, landing pages, and newsletters
- Visual identity, campaign assets, and content production
- Analysis, strategy, and advisory
- Performance follow-up and reporting
Workflow
How I work
01
Step 1: Needs analysis
We establish a clear baseline to prioritize the right initiatives.
- Where are your customers?
- What has worked and not worked so far?
- What are your goals: traffic, leads, or brand building?
02
Step 2: Strategy and plan
We define channels, publishing rhythm, and measurable goals.
- Recommended channels and content formats
- Tone of voice, messaging, and visual direction
- KPIs: views, clicks, and qualified inquiries
03
Step 3: Content creation
Assets are produced based on strategy, budget, and channel requirements.
- Copy, visual/video assets, and ads
- Publishing at high-impact times
- Focus on quality, clarity, and measurable effect
04
Step 4: Campaign management
Campaigns are actively managed with data-led adjustments for stronger ROI.
- Performance monitoring
- Budget handling and optimization
- A/B tests and bidding strategy adjustments
05
Step 5: Analysis and reporting
Data is translated into clear reporting and practical next actions.
- Track views, clicks, engagement, and conversions
- Present outcomes in a structured format
- Recommend next-step actions
06
Step 6: Optimization and scaling
We scale what works and continuously refine strategy over time.
- Identify high-performing patterns
- Reallocate budget to top campaigns
- Expand and scale validated execution
Client work
Client work
A selection of client work focused on measurable outcomes, audience precision, and business value.
Project 01
Social media campaign for Moelven
A concrete B2B example where organic content and paid distribution were combined to improve visibility in priority channels.
Outcome: consistent website traffic lift and more relevant inbound contact during the campaign period.
Project 02
New website + social media for SieMatic Stockholm
Combined website refresh and ongoing social content program to strengthen presence and brand consistency.
Outcome: clearer digital journey, stronger social engagement, and better support for buyer decision-making.
Project 03
Snapchat campaign for Lindesbergs kommun
Targeted Snapchat activation aimed at a specific age segment during a time-sensitive window.
Outcome: high target-audience reach and strong response at low budget.
Project 04
Social media campaign for Weland Aluminium
Brand-building campaign in Meta and LinkedIn using social proof and structured creative testing.
Outcome: improved visibility in the right segments and more qualified business conversations.
Words from collaborations
Words from collaborations
Among the best confirmations I have seen.
I highly recommend this creative and insightful marketer.
Great audience decisions and useful dashboard follow-up.
Additional services
Complementary delivery scope
Ready to strengthen your digital presence?
You get one consulting partner for the full chain - from needs analysis to scaling - with a clear objective: more visibility, more qualified leads, and higher conversion.